Apprentice Award created in memory of Sunseeker founder

Robert Braithwaite CBE DL
Robert Braithwaite CBE DL

The BHStar Awards have created an Apprentice Award in memory of Robert Braithwaite CBE DL, the founder of Sunseeker Motoryachts.

The organisers of the BHStar Awards, RoutePR and Events, will keep Robert Braithwaite’s legacy alive as they introduce and sponsor the Robert Braithwaite CBE DL Apprentice Award.

Robert, who died in March 2019, was a firm believer in apprenticeships across all sectors, and believed that they actively deliver hands-on training, knowledge and brand loyalty. The Apprentice Award seeks to find an individual who has decided on an apprenticeship as the best way to begin working within business, tourism, hospitality, catering or retail. They may have already demonstrated star quality with entrepreneurial acumen, be part-way through a great career in management, or a trainee who is really going places.

Jackie Phillipson, Co-Founder of RoutePR and Events, who spent many years working at Sunseeker International said: “This is highly personal for myself and members of my team, we were lucky to know Robert both professionally and personally and I was so lucky to have him as a mentor. Many of the values I bring to business today have an element of learning-on-the-job from my years working alongside him. The Apprentice Award recognises somebody who has made a commitment to learn their craft on the job too, and who displays passion for their chosen industry.”

The BHStar Awards recognises and celebrates the region’s best-loved tourism, hospitality, business and individuals across the BH postcode. The awards are supported by sponsors and partners including: Hoburne Holidays, County Foods, Country Fare, Hotel Miramar, CityFibre, A-One Insurance Group, Meridian Lifts, MoreBus, Meridian Air Conditioning, PRC Streamline Taxis, Goode Choice Catering, Bournemouth Echo, ReFresh, Wave 105, Templar Wines, Warner’s, Double Dutch, Amica Live and Signable.

The closing date for entries is 3rd November 2019, which will be followed by a semi-final event in the New Year. A prestigious gala dinner and awards ceremony will take place at the end of February where the winners for each award category will be announced and celebrated.

For more information about the BHStar Awards, including how to enter or get involved with sponsorship, visit or email


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